Job Description

Description

Kickstart your marketing career with Knowt! We’re looking for someone creative & social-media-savvy to help grow our brand on TikTok and Instagram. You’ll work with our Marketing Manager & CMO to expand our 3.5M+ user base while bringing your own ideas to the table (bonus points if they’re unhinged!)

This role is perfect for US-based recent grads (within 3-4 years of graduation) who are passionate about shaping the future of education. (No Visa sponsorship available.)

Are You the Right Fit?

You’ll thrive in this role if:

  • You live for short-form content and know what works on TikTok & Instagram.

  • You have unhinged, out-of-the-box ideas — that probably wouldn’t get approved at other companies.

  • You learn fast, take initiative, and move quickly with minimal oversight.

Requirements

  • US-based (No Visa sponsorship)

  • Bachelor’s in Marketing, Advertising, or relevant experience

  • Strong grasp of Instagram/TikTok

  • Familiarity with design & editing tools (Procreate, Figma, Canva, CapCut, etc.)

  • Creative mindset and ability to craft engaging content

  • Strong communication and organizational skills

Responsibilities

  • Work closely with our current Marketing Manager to optimize social accounts

  • Post & maintain a daily content schedule for Instagram and TikTok

  • Create, edit, and caption videos that align with Knowt’s brand voice

  • Stay on top of trends, hashtags, and viral moments

  • Engage with the community through comments, DMs, and mentions

  • Analyze performance metrics and refine strategies accordingly

  • Monitor competitors and industry trends for new opportunities

  • Capture Knowt’s energy in fun, authentic ways

Process

  1. Submit an application

  2. After an application screening, a select few will be invited to complete the Content Screen, which is a challenge to see your creativity in action!

  3. Round 1 Interview — Problem Solving/Challenges Interview with Natasha (we will run through some questions to test your fit with the the team and some challenges that will be asked on the spot — you will not be able to prepare for them)

  4. Round 2 interview — you’ll go through another round of questions with Natasha & Ramya to test fit.

  5. Decision made!

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